2014 Comprehensive North Carolina State University
Four words encapsulated the theme of Randy Woodson’s installation in 2010 as the fourteenth chancellor of North Carolina State University: “Locally responsive. Globally engaged.” The message was woven throughout the “Pathway to the Future” strategic plan that was quickly produced on Woodson’s watch. More than a catchphrase, it has become a compass for colleges, deans, and faculty at the 127-year-old, land-grant institution.
It remains a source of pride that the university has extension offices in each of North Carolina’s 100 counties, but now it also touts strategic partnerships with 20 universities on four continents, culled from a roster of hundreds of memoranda of understanding (MOU). International enrollments have surged to more than 3,400, including hundreds of undergraduates, once few and far between. The Office of International Affairs (OIA) is growing, too, and working more closely with student life, housing, and other units to better serve the newcomers. In part by trimming administrative bloat and consolidating programs, Woodson and Provost Warwick Arden husbanded the resources for an $18 million Faculty Excellence Program to hire 48 interdisciplinary faculty to work in clusters to address “the global grand challenges of society.”
“There was a lot of pent up energy when I got here,” said Woodson, a former Purdue University provost who began his career as a horticulturist studying how Israel grew fruits and vegetables in the desert. NC State, like Purdue, is an engineering bastion. On a campus with 34,000 students, nearly 9,000 are pursuing engineering degrees, including half the international students. One thing that surprised the chancellor upon arrival in Raleigh was that only 10 percent of the student body was from outside North Carolina, far below the 18 percent cap enshrined in state law. “Why aren’t we at 18 percent?” Woodson immediately asked. The response was that the university did not get to keep any extra tuition revenue from enrolling more outsiders. “I said, ‘I don’t care. It’s important for the reputation of the university, it’s important for the experience of students from North Carolina to study side by side with kids from Korea, China, India, and Indiana.”
Shrey Satpathy, 19, a sophomore nuclear engineering major from New Delhi, India, quickly made his presence felt on campus, winning selection at the end of freshman year as a Caldwell Fellow, a leadership program, and also capturing a $50,000 prize in a statewide technology competition. He and a classmate proposed a way for new public school teachers in North Carolina to share and evaluate lesson plans online; the prize money is to make that a reality.
Satpathy sees nothing unusual in an international undergraduate’s immersing himself in the problems of U.S. public schools. “I don’t consider myself an outsider. I consider myself more of a global citizen,” he said, and besides, “when you start something, it has a ripple” effect that could help teachers far beyond North Carolina’s borders.
Bringing International Programs to the Fore
Bailian Li, vice provost for international affairs, said the new strategic plan and the buy-in from all 12 colleges has truly made his office “the center for global engagement. We play the leadership role.” When Li arrived in 2006, the Office of International Affairs had a 16-member staff. Now it numbers 40. Political scientist Heidi Hobbs, who directs a popular master of international studies program, said, “International used to be, ‘Oh yeah, that’s them over there and they’re doing something international.’ Now it’s moved from the periphery to the central mission of the university.”
Funding is one reason the Office of International Affairs cuts a larger figure. It has $120,000 to spend each year to fund joint faculty research and education initiatives with those 20 strategic partners. The sum includes $35,000 in seed grants to faculty to promote collaborations. Li said his office has funded more than 40 international projects since 2011 and more than half these faculty have gone on to win additional support for their work.
Veterinary professor Siddhartha “Sid” Thakur used his $5,000 seed grant for a pilot project to monitor food-borne pathogens in meat sold in two states in India, a country with no such monitoring system. He enlisted hospitals and veterinary colleges for the effort in his native land. “That seed grant gave me money to go to India, talk to these people, and then write a bigger grant,” he said, which came in the amount of $100,000 from the World Health Organization. Thakur, a former Food and Drug Administration scientist, said, “I cannot solve drug resistance issues in North Carolina alone. How quickly these pathogens move around the globe is amazing.” Two Indian agricultural ministry officials have visited NC State, and Chancellor Woodson paid a return visit last year.
Tourism professor Duarte Morais, another seed grant recipient, has conducted research and worked with villagers in Tanzania, the Philippines, and Indonesia as well as with Native Americans on an extension project in North Carolina to help poor communities reap benefits from tourism. Morais, who is from Portugal, said, “When I applied to come here, I made a pledge to become an engaged scholar doing research and work here in North Carolina as a laboratory for other places in the world, and to teach classes that were engaged locally, but global in nature. That’s the walk I’m walking.”
Textile engineering professor Marian McCord was tapped to direct a new Global Health Initiative. McCord works on bringing affordable sanitary products to women in developing countries. “When your leadership puts global engagement at the forefront, you’re empowered and enabled to work on nonconventional types of research,” she said.
Among the 20 strategic partners are University of Surrey in the United Kingdom and Universidade de São Paulo in Brazil, which have a three-way relationship with NC State that they call the University Global Partnership Network. David Dixon, the international programs coordinator, said each institution committed $60,000 to promote joint research, exchange faculty and students, develop new academic programs, and fuel innovation, entrepreneurship, and technology transfer. In three years they’ve convened six conferences and a dozen workshops and funded 17 research collaborations.
Promoting Study Abroad with Scholarships and a Bus “Wrap”
Twenty percent of undergraduates study abroad, most on short-term, faculty-led programs, and Li and Ingrid Schmidt, associate vice provost and director of study abroad, are shooting for 30 percent. Not long ago only one student in eight studied abroad. “We know that study abroad is what we call a high-impact experience,” said Provost Warwick Arden. “It feeds directly into the success of our students. We’re trying to produce a student who’s prepared for a successful career in a global knowledge economy.”
NC State has made a concentrated push to encourage more low-income and minority students to sign up for overseas study. It mounted a “People Like Me” marketing campaign that featured scores of posters and even a campus bus wrapped with photos of smiling faces of education abroad veterans. The campaign was the handiwork of Schmidt and Joanne Woodard, vice provost for institutional equity and diversity, as part of NC State’s participation in the American Council on Education’s “At Home in the World” initiative. Wrapping the bus—something more commonly done to advertise Wolfpack athletic teams—cost $7,000 but “we got a lot of mileage out of that,” said Schmidt. Woodard said they discovered “a natural synergy” between the international and diversity offices. Schmidt agreed, saying, “We can greatly enrich each other.” Advertisements alone don’t do the job. Schmidt’s office dispensed $225,000 in study abroad scholarships in 2012–2013.
The Study Abroad Office began offering Global Perspectives Certificates in 2009 to students who complete a mix of study, service, research, or internships abroad, engage in international activities on campus, and make a final presentation on their experiences. Ninety have earned the certificate and 375 more are pursuing one. Those requirements were no problem for Janet Nguyen, a senior international studies major who studied in China and founded NC State’s first Asian-interest sorority. Nguyen, who envisions a career working on behalf of children, said new courses such as “Global Perspectives on Sustainable Development” provided her “with a very diverse and unique learning experience.”
Seeking Allies to Serve International Students
Ten years ago, NC State enrolled fewer than 1,600 international students who constituted 5 percent of the student body. Now there are twice as many. While the OIA staff has grown, it is still a challenge to meet all the needs of the growing number of international students and scholars.
When Elizabeth James came on board as director of the Office of International Services (OIS) in 2012, “we were woefully outnumbered in terms of our student-to-adviser ratio. We were about 1,000-to-one … and most of our peers are running around 650 to 700,” she said.
Making a virtue of necessity, her office now works much more closely with academic advisers in NC State’s 10 colleges. It also improved its technological capability, making it easier for students to find answers on the OIS website, and it makes ample use of social media. “We had a bit of a paradigm shift. We were under no illusions that we were going to double or triple our size, so we strategically started working with a lot of the college advisers and our natural partners in the counseling center,” said Thomas Greene, the associate director. James said they recognized that “we can’t be everywhere. By collaborating, we don’t have to be a mini–student affairs division just for international students.”
To attract more international students, NC State launched an intensive English program in 2011. “The first semester we had eight students and two teachers,” recalled Jeong Powell, the admissions officer who started the program. By 2012, there were 161 students and 14 instructors, and to date nearly 120 students have matriculated into degree programs. The Korean-born Powell subsequently became the first full-time director of international admissions and established a pipeline from four top high schools in China and three in South Korea. Associate Vice Provost and Director of Admissions Tommy Griffin twice has flown in high school guidance counselors from Asia to see for themselves what NC State has to offer. “Our campus was ready” for this push, said Griffin. “We really have a lot of advocates in our colleges and all the other offices on campus. They all see a benefit.”
Branch Campus for a French Business School
SKEMA Business School opened a branch on the NC State campus in 2011. The French school brings 300 students a year in cohorts to Raleigh, where it rents a facility amidst not only the engineering school and other colleges, but dozens of high-tech businesses and nonprofits that have set up research shops on the new Centennial Campus. SKEMA, which has three campuses in France and another in Suzhou, China (all classes are in English), boasts that it is one of the few foreign schools with its own U.S. facility and the sole one vested with the authority to process U.S. visas. Most SKEMA graduate students stay for three months and return to France, but some study for a full year. Dean Jacques Verville envisions attracting North American undergraduates who could start in Raleigh “and then move to our campuses in Europe and China. When you have that flow, that’s SKEMA.”
NC State enrolls 220 international business students in its own Poole College of Management, something Dean Ira Weiss calls “phenomenal. They give our students an extra push for their money. They bring a hunger and energy to the table that energizes everybody around them.” Poole and SKEMA already offer dual master’s degrees in Global Luxury Management and more are planned.
The SKEMA students also benefit from an International Cultural Leadership Project (ICLP) that brings hundreds of international students together with NC State undergraduates for workshops, seminars, community service, and social gatherings, from volunteering at food banks to ball games and bowling nights. Volunteers logged more than 900 hours of service in 2013–2014.
The project is run through the Office of International Affairs’ Global Training Initiative, which provides fee-based programs and services for international universities, businesses, and other clients. “The vast majority of our programs are short term and we do a mix, half for professionals and half for students,” said Ilin Misaras, the assistant director. A four-week summer program gives Chinese undergraduates “a taste of graduate school,” Misaras said, and another partnership brings in students from Brazil. It also places international students in internships throughout the technology-rich Research Triangle area. It has given Chinese pharmaceutical executives a short course on FDA drug regulations.
“The challenge for us is to grow beyond just these short-term training programs,” said Misaras, a former broadcast journalist. “Part of our mandate is to help the North Carolina business community. We have connections in China. How can we help North Carolina businesses get there? I think that’s the next step.”
Expanding a Foothold in Prague
NC State explored accepting an invitation from the government of South Korea to open a branch at the new Songdo Global University alongside SUNY, George Mason University, and other foreign universities, but it ultimately declined. “The economy hit us,” said Chancellor Woodson.
Provost Arden said, “We prefer to develop strong relationships with partner institutions as opposed to planting the flag and setting up our own. We feel that that gives us much more bang for the buck.”
But NC State is considering ways to expand the foothold its College of Design has in Prague, Czech Republic. It has been sending architecture majors to study in Prague during the summer for years and in 2005 that summer program evolved into the Prague Institute, with classes year-round in a thirteenth-century building in the middle of the history-rich city. It was the first overseas branch of any North Carolina university and “we actually had to get the signature of the governor of North Carolina to permit us to rent our own facility,” recalled Dean Marvin Malecha. Woodson calls the Prague Institute “one of our real success stories.” It now offers courses for a broad array of students, and the university is looking at ways to make it a center for faculty scholarship, not just short teaching stints.